After three long years, Social Media Week is back again in Toronto from June 6th to 10th, 2016 as an Independent event! It’s time to get into the nitty-gritty of marketing, media, and technology, and learn how social networks really connect and strengthen our Canadian community, while reaching out to a global audience. This year’s event has a strong cast of social pundits and change-makers to walk us through a map of that ever growing, and remarkably territorial, digital landscape.

Social Media Week in Toronto Speakers

Here is just a small sample of the incredible people speaking next week.

Shelby Walsh
President and Head of Research, Trend Hunter
“Shelby is the President and Head of Research at Trend Hunter. Awarded Top 30 Under 30 and WXN’s Top 100 Most Powerful Women in Canada, she has been featured on BNN, TIME and Financial Post. She oversees custom trend research for over 100 brands such as Nestle, Samsung and NBC Universal.” ~ SMWiTO

Veronica Watson MacDonell
Head of Brand Strategy, Twitter Canada
“Veronica is an Associate Brand Strategist at Twitter Canada, where she partners with top Canadian brands to build creative programs that make an impact and connect brands to their consumers. In this role, she has launched campaigns with top Canadian and global brands, providing guidance from initial concept all the way through to program execution.” ~ SMWiTO

Marissa Nelson
Senior Managing Director, Ontario Region, CBC
“Known as one of the leading digital news executives in Canada, Marissa Nelson, head of the Ontario region at CBC, will discuss how CBC Toronto is adapting to succeed in the digital age. In her role, Marissa is responsible for setting CBC Ontario’s strategic direction for TV, radio and digital. Her region encompasses eight stations, including the nation’s capital, Ottawa and the largest city, Toronto.” ~ SMWiTO

Social Media Week in Toronto Panels and Discussions

Have you checked out this year’s schedule for Social Media Week in Toronto? There is a ton of interesting panels and discussions happening over the few days, including these three that caught my eye right away:

  • Raccoons And Invisible Things: A Year Of Social Wins and Fails At BuzzFeed Canada with Buzzfeed Canada Editor, Craig Silverman
  • The Next Canada with Digital Media Expert, Jesse Brown
  • Lessons from T.O. Foodies: The Subculture of Food Instagramming in Toronto

Sounds fab, right? I can’t wait to sit in the crowd and gain a new perspective or two in an industry I’ve watched grow over the past decade. I just might need a bucket of coffee to get me through the week.


Get your Independent Social Media Week in Toronto (#SMWiTO) passes now, and enjoy 20% off with this discount code: “20SMWI”.

Want to try your luck? You have a chance to win a single-day pass in the next few days!

Win 1 of 4 Single-Day Passes to #SMWiTO

A Single-Day pass gives you entry to all the amazing keynote speakers and presentations happening on June 7th, between 9AM and 3PM. If you want more, grab your All-Access 3 Day pass today, and don’t forget to use the 20% off code!

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Keep connected with the Social Media Week in Toronto community! They’re on your favourite networks, eager to get in touch with you on Twitter, Instagram, Facebook, LinkedIn, and/or watch their Official Hashtag: #SMWiTO.